Free calculators for ad spend, CPM, ROAS, and more. Plan and optimize your paid social and performance marketing campaigns.
Calculate your ideal ad budget based on revenue goals or plan reach from your budget.
Estimate impressions, clicks, and conversions based on your budget and industry benchmarks.
Calculate your cost per click and compare against platform benchmarks.
Calculate cost per 1,000 impressions, total ad cost, or impressions from your budget in seconds.
Calculate your click-through rate and benchmark against industry standards.
Optimize your budget allocation across Meta, Google, TikTok, and LinkedIn based on your goals.
Calculate ROAS instantly from revenue and ad spend to see whether your ads are profitable.